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How successful stores use digital signage to outsmart the game

from Digital Signage Connection

How successful stores use digital signage to outsmart the game Digital Signage Connection As retailers reopen and attempt to woo customers back into their stores, the in-store experience — already on its way to dethroning prices and products as the top driver of traffic — will become the most essential component of retail success. People can buy anything online today. Protective masks, Teslas, home decorations, medical supplies, and everything in between is just a click away. Despite that, people still shop more offline than they do online. The most commonly purchased item online, financial services, isn’t a retail good at all. READ MORE

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