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Tips for small business leaders managing social media during COVID-19

from By Natalie O'Grady

MULTIBRIEFS EXCLUSIVE Tips for small business leaders managing social media during COVID-19 By Natalie O'Grady Small business owners have been hit hard in recent months. From forced closures to staff layoffs and increased pressure to connect with customers authentically, the road has been far from smooth. Many businesses have lost most of their communication avenues with customers except for social media. For those not accustomed to prioritizing social, this has presented a steep learning curve. For businesses that already had a social media strategy, many components of carefully crafted plans have been put on hold or shelved. READ MORE

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