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Cautious marketing: 'In these uncertain times'

from Forbes

Cautious marketing: 'In these uncertain times' Forbes It’s a phrase many of us have grown to hate, but there’s nothing really wrong with it. What is it about “in these uncertain times” that seems to set people off? Is it the fact it often feels like disingenuous pandering? Or that it’s trying to acknowledge a crisis without actually acknowledging it? READ MORE

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