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TPP Blog — What does a 'shipper of choice' look like?

from Truckload Indexes

TPP Blog — What does a 'shipper of choice' look like? Truckload Indexes Last week, TCA Profitability Program’s (TPP) Jack Porter we had a high-level review from carrier members. The overwhelming trend is the increased demand for their services. As this demand increases, the freight business will start hearing the “shipper of choice” initiative resurface from the 2018 era. Read more as he dissects what this means from an analyst’s point of view, versus a trucker, shipper, or receiver view. READ MORE

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