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1973 marked a major turning point in the auto industry. It was a year marred by an unprecedented oil crisis that forced Americans to rethink their definition of a car. Automakers were implementing drastic changes as executives worried about the cost of meeting rumored fuel economy standards that were to be enforced nationally. Fuel prices were going up, shortages were increasingly common, and motorists were flocking to smaller vehicles. It’s in this grim context that Ford started developing the Fox platform.
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