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Lessons learned from shifting a 75,000-attendee convention online

from BizBash

Lessons learned from shifting a 75,000-attendee convention online BizBash Last year, VidCon hosted the 10th anniversary of its U.S.-based convention, drawing more than 75,000 attendees and 120 brands to the Anaheim Convention Center. But this year, things look a bit different. Like all major events, the live edition of the ViacomCBS-owned show has been canceled, and organizers worked to shift to a virtual environment. The result: VidCon Now, a free series of online programming that launched on June 20 and runs throughout the summer. The ambitious undertaking features a mix of virtual concerts, panels, meet-and-greets, networking opportunities, and much more. READ MORE

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