From Name

From Email

To Name

To Email

Message

Opinion: Keywords No Longer Make the Marketing World Go Round

from AdAge

Opinion: Keywords No Longer Make the Marketing World Go Round AdAge Search evolves quickly, and that’s made evident by the coronavirus’ effect on queries. People are looking for critical information that answers highly specific questions, such as “How can oil prices go negative?” and “Where’s my stimulus check?” Thankfully, Google’s October 2019 search advancement, BERT — for bidirectional encoder representations from transformers — adeptly interprets search queries posed as questions and delivers applicable results.  READ MORE

more