Five Answers with Alex Skatell, Executive Director, Independent Journal Review
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News Media Alliance
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When Alex Skatell launched the Independent Journal Review (IJR) in 2012, it was one of the earliest social-first news outlets. With IJR, Skatell and his team were attempting to reach younger audiences where they were with engaging stories about politics. After eight years of running IJR, Skatell believes that, despite the faster pace of news reporting brought on by the digital age, readers still want and need deep-dive, investigative journalism. To help ensure that journalists continue to have a home – and the resources they need for their groundbreaking reporting – Skatell has embarked on yet another adventure. Following a re-incorporation of IJR as a public benefit corporation, he launched Mission Greenlight in May, a $250,000 fund that will provide investigative reporters with the tools they need to tell their stories.
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