From Name

From Email

To Name

To Email

Message

How publishers determine when to release hardcover books in paperback

from Book Riot

How publishers determine when to release hardcover books in paperback Book Riot Although hardcover books are more expensive to print than paperbacks, printing them is still relatively cheap. Like the clothes we wear and the cars we drive, the manufacturers of the goods set the prices. Books are no exception. The business of book publishing incurs high fixed costs like author advances and expenses associated with editing, marketing, and distributing a book. Publishers need to recoup those costs and selling a hardcover book for $20–30 provides the necessary revenue. READ MORE

more