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Activating attributes: How brands can reclaim millions in online sales

from Food Business News

Activating attributes: How brands can reclaim millions in online sales Food Business News Brands may be missing out on millions of attribute-based online shopping trips, a new report from Label Insight Inc. revealed. The company studied 77 food categories from nearly 800 brands and found more than 80% of food products do not claim one or more of their three most-searched attributes, and more than half fail to claim any. READ MORE

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