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What an antitrust case against Google could mean for travel

from PhocusWire

What an antitrust case against Google could mean for travel PhocusWire Google's seemingly unstoppable rise to domination of the online travel ecosystem in the last decade or so has not only profoundly shaped the travel industry, but it also has been routinely used by many industry players to justify — rightly or not — a string of negative financial results. Meanwhile, the search giant's control over the back-end infrastructure of the ad tech industry has been less of a headline across the industry’s chatter. READ MORE

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