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Weikfield unveils new brand identity

from Best Media Info

Weikfield unveils new brand identity Best Media Info In a bid to strengthen its brand equity, Weikfield Foods Private Limited, known for its custard powder and pasta, announced a comprehensive repositioning strategy with a new brand identity. After a successful operation over six decades, the company initiated a complete refresh of its identity with a promise of “Giving life to life’s little celebrations”. The new strategy will include a new logo, new sonic identity and a new mass media campaign. READ MORE

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